The Task
To design and develop a brand new e-commerce based website to sell sports and dance wear products in the North East.
A fully bespoke e-commerce website for TS3 sports to cater to local clubs and schools. Providing a huge range of sports and dance wear apparel and equipment.
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To design and develop a brand new e-commerce based website to sell sports and dance wear products in the North East.
A key area of the website would be the customs stores for clubs and schools. Where each team would be able to create their own store page on the TS3 website, where users can customize the store selection to their needs
The site caters to several hundred products, across dozens of sports and dance wear categories. We decided each brand and each sport would have it’s own homepage which can be accessed through the website’s navigation. The sports are also broken down into subcategories making each product easier for the customer to find.
We opted for a clean, modern design using the brand’s colour and the font called Boxed to create an overall sporty look and feel.
Due to the huge array of products, it was important that the filter options on the website allowed the products to be sorted according to the category, brand, colour and price. The mobile version also needed to include all filters, so we created a full screen modal where all of the filters could be accessed.
We created a set of bespoke icons for each sport featured on the website. Each icon helps to differentiate each category and is split between equipment and the various types of apparel.
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